Beauty Bestie – Privacy Policy

Last updated: January 2025

Information We Collect

• Photos and Images: Provided by you to receive color analysis and personalized recommendations.
• Face Data: When you provide photos, our app uses on-device face detection technology to identify facial features for color analysis. This includes facial landmarks, skin tone analysis, and facial structure data necessary to provide personalized color recommendations.

Face Data Collection and Use

What face data does the app collect?

Beauty Bestie collects facial data including:

• Facial landmarks and feature points (eyes, nose, mouth, face shape)
• Skin tone and undertone analysis
• Facial structure measurements for color matching

This data is extracted from photos you provide and is used solely for the purpose of generating personalized color recommendations based on your unique features.

How is face data used?

Face data is used exclusively to:

• Analyze your skin tone, undertones, and facial features
• Generate personalized color recommendations that complement your appearance
• Provide color combination suggestions for clothing and accessories
• Improve the accuracy of color analysis algorithms

Face data is not used for identification, tracking, or any purpose other than color analysis and recommendations.

Is face data shared with third parties?

No. Face data is processed entirely on your device using on-device computer vision technology. We do not share, sell, or transmit face data to any third parties, advertisers, or external services. All face analysis occurs locally on your device to ensure your privacy and security.

Where is face data stored?

Face data is processed in real-time on your device and is not stored in a retrievable format. The analysis results (color recommendations) may be stored locally on your device if you choose to save photos and analyses within the app. You can delete this data at any time from within the app settings.

How long is face data retained?

Face data is not retained in its original form. The data is processed immediately for analysis and then discarded. Only the resulting color recommendations are stored locally on your device if you choose to save them. You can delete saved analyses at any time, and all associated data will be permanently removed from your device.

How We Use Your Information

• To analyze your photos and generate personalized color recommendations.
• To improve overall app performance and functionality.

Data Storage and Processing

Your photos and face data are processed primarily on your device using on-device computer vision technology. This ensures that sensitive facial information never leaves your device. We do not sell or share your data with advertisers or brokers. Any data stored locally on your device can be deleted at any time through the app settings.

In-App Purchases

Beauty Bestie offers in-app purchases including subscriptions and one-time purchases (such as Amplified Aspects). All purchases are processed through Apple's App Store using StoreKit. We do not have access to your payment information, which is handled securely by Apple. Purchase history and restoration is managed through your Apple ID account.

Children's Privacy

Beauty Bestie is intended for users aged 9 and older. We do not knowingly collect information from children under 13.

Contact Us

If you have questions, contact us at samylaichsoukri@icloud.com.